One great way to raise funds for your placement is to increase awareness of your elective in the community in which you live or study. It can lead to huge public interest and in some cases, sponsorship from locals or businesses. The most interesting one we’ve heard so far is a student who managed to get the local amateur dramatic group to donate two nights worth of takings towards his placement!
The best way to get your story to lots of people quickly is to send it to radio stations and newspapers, that way all the publicity is done for you. The problem is that you are one of hundreds of elective students appealing for sponsorship in a pile of millions of potentially newsworthy stories. Why would they pick yours to publish? Well they won’t if you don’t put in a bit of effort and follow the correct procedures! The good news is that we’re here to guide you through the process of dealing with the media and give you the best possible chance of reaching the eyes and ears of your local community.
